"SEO has shifted dramatically, now requiring optimization across multiple platforms like YouTube and Reddit, not just Google, to effectively reach audiences."
"The enduring core of SEO remains: content, citations, and double-E-A-T—experience, expertise, authoritativeness, and trust—though platform application has evolved."
The article discusses the transformative changes in SEO over the past year, emphasizing the need for a multi-platform approach that includes optimizing for YouTube, Amazon, and Reddit in addition to Google. Key SEO principles such as content, citations, and double-E-A-T (experience, expertise, authoritativeness, and trust) remain relevant, but the application of these principles must adapt to diverse platforms. Furthermore, the importance of targeting long-tail keywords with specific intent is highlighted, as these yield better conversions despite lower search volumes.
Read at Hackernoon
Unable to calculate read time
Collection
[
|
...
]