AWS introduces Prebid Server Deployment for ad monetization at scale, enabling customers to quickly deploy Prebid Server in their Amazon Private Cloud environment, providing control over auction decision logic.
Current header bidding workflows are implemented in JavaScript in the browser, impacting user experience. Server-to-server solutions like Amazon Publisher Services' Transparent Ad Marketplace cater to customization needs in AWS.
Empowering AWS customers to monetize content across various platforms, Prebid Server Deployment addresses the challenge of customizing and operating geographically distributed architectures to maximize revenue potential.
[
Collection
]
[
|
...
]