Terrain: Where Craft Meets Minimalism by Beni Rugs x FRAMA
Briefly

The Terrain collection focuses on the raw beauty of nature, with each rug made from the wool of sheep from the High Atlas Mountains.
Niels Strøyer Christophersen emphasizes that finding common ground with Beni has been a natural process, showcasing shared values in craftsmanship and material respect.
Tiberio Lobo-Navia highlights wool's quiet grace, stating acknowledging its pre-existing beauty allows one to attune to the pace of nature.
The Terrain collection is an ode to simplicity and authenticity, celebrating the intricate interplay of warp and weft in minimalist aesthetics.
Read at Design Milk
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