When I dropped off my daughters at college, I decorated their dorm rooms as a gift. The response was overwhelming—and that’s where my business idea began.
In the Instagram age, dorm designs have evolved from basic comforters to elaborate setups that demand the same attention as residential design, reflecting students' personalities.
Clients are willing to invest significantly in dorm makeovers, with professional designers like Dawn Thomas and Eden Bowen Montgomery charging upwards of $10,000 per room.
The trend of lavish dorms is no longer exclusive to privileged families; it transcends demographics, highlighting a shift in college culture towards personalization and sophistication.
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