We reversed our approach to spatial design by containing the functions of "chaotic uncertainty" within several boxes while making the pathways the active lines of the exhibition.
Two distinctly contrasting internal and external spatial environments create a unique spatial experience, showcased through regular set changes to emit varying atmospheres.
By employing bamboo scaffolding commonly used in Hong Kong construction sites, the visual system is unified, managing differences between brand boxes under a cohesive visual concept.
Maximizing use of existing equipment and facilities through material replacement and new installations saves costs, prevents time loss associated with demolition and waste removal.
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