Many subscription products fail to inform users of price increases proactively, risking eroding trust. Apps sometimes avoid notifying users directly, relying on platforms like Apple to send notifications post-change, potentially fearing churn.
Failing to communicate price rises in advance can lead to short-term gains but long-term brand trust erosion. It's crucial to evaluate whether your product provides enough value, ensuring user retention despite price adjustments.
Proactive communication and transparency in pricing changes are essential for maintaining customer loyalty and trust. Being direct and upfront about price adjustments avoids surprises and fosters a stronger relationship with consumers.
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