Amazon Simple Email Service (Amazon SES) was launched 14 years ago, evolving into a highly scalable platform that processes over a trillion emails annually for diverse businesses. Celebrating its 14th birthday in 2025, SES highlights new features aimed at enhancing deliverability and email management. As email remains crucial for ROI and communication, SES adapts to stringent requirements from Email Service Providers for reputation management. The service now includes advanced infrastructure features and a business email solution, emphasizing its dedication to ongoing innovation in the email domain.
On this day, 14 years ago, we launched Amazon Simple Email Service (Amazon SES), a highly scalable email sending service that allows businesses and developers to reliably and cost-effectively deliver emails from the cloud.
Fast forward to 2025: Amazon SES processes over a trillion emails each year, supporting a range of customers from startups to large enterprises across several email workloads.
Email marketing can deliver a $42 ROI for every dollar spent, making email a critical communication channel, thus necessitating compliance with best practices for effective deliverability.
Our reputation management systems analyze millions of data points daily, helping to ensure emails reach their intended inboxes amidst advanced filters from Email Service Providers.
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