The relationship between business leaders and data is increasingly complex, with recent findings showing a significant drop in confidence regarding data's relevance and accuracy. Many leaders feel pressure to substantiate their claims with data, while a substantial number believe that their career success hinges on their data-driven decisions. However, fewer than half believe they can successfully leverage data for actionable insights. Improvements in data access and tools, particularly incorporating AI, are suggested as necessary steps to enhance leaders' data competence and effectiveness in decision-making.
76% of business leaders feel increasingly pressured to back their arguments and claims with data. Confidence in data relevance is down 18% from the previous year.
Fewer than half of the business leaders in the report said they can use data to drive action and decision-making, emphasizing a struggle with tools.
90% of business leaders believe that direct access to the data they need within their programs would enhance their performance significantly.
Salesforce's investment in agentic AI seeks to provide business leaders with better tools for data interpretation and decision-making in a highly competitive environment.
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