"A massive barrier to entry is infrastructure accessibility, so I think it was kind of an easy one to say, 'Hey, if we're going to do it, let's do it quick,'" Andre Ravinowich, senior manager of product planning at Hyundai, explained the strategic reasoning behind adopting the North American Charging Standard. He emphasized the urgency in addressing EV charging infrastructure, stating, "You see the need. You see the opportunity. It's now available. Why wait?"
Hyundai has announced five electric vehicle models from its brands that will feature the NACS port, including the new Ioniq 5 and Ioniq 9. These models signify the automaker's commitment to enhancing EV accessibility in the U.S. market, as they aim to compete directly with Tesla's offerings and meet growing consumer demand for improved charging infrastructure.
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