Hertz is offering enticing low-cost purchase options for electric vehicle renters, making it possible for them to buy their rented cars directly instead of returning them.
The renters received offers that are competitive with market prices, yet they highlight the limited warranty coverage and the potential resale opportunity with Hertz's buy-back option.
Hertz’s strategy connects rental customers with sales channels, increasing awareness about their car sales while initiating unique opportunities for buyers interested in the rentals they’re using.
Recent decisions to reduce ambitions in electrifying their fleet stemmed from low demand and challenges in maintaining specific electric models, notably the Tesla Model 3.
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