Apple is believed to have spent billions of dollars attempting to develop an electric, semi-autonomous vehicle under the codename Project Titan, and its decision to kill the program is a major retreat from its previous strategy.
Executives from the company made the unexpected announcement during an internal team meeting on Tuesday, forecasting layoffs and telling employees that many of them would shift to working on generative artificial intelligence, per reports.
#apple #electric-car-development #project-titan #generative-artificial-intelligence #company-strategy
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