#project-titan

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generative-ai
TechCrunch
2 months ago
Apple

Apple abandons its car: Here are other projects the company has killed | TechCrunch

Apple has shifted focus from autonomous electric car to generative AI, affecting employees.
Not all Apple projects have been successful, with examples like AirPower and the abandoned tablet. [ more ]
Engadget
2 months ago
Marketing

The Morning After: Apple's car project may be dead

Apple's Project Titan, the Apple Car, is officially canceled.
Employees working on the Apple Car project will shift focus to Apple's artificial intelligence division. [ more ]
Ars Technica
2 months ago
Artificial intelligence

After a decade of stops and starts, Apple kills its electric car project

Apple ends electric car project after 10 years of development
Staff being shifted to generative AI projects and layoffs planned [ more ]
moregenerative-ai
Mail Online
1 month ago
Cars

New details about the scrapped Apple Car revealed by industry expert

Apple killed the 'Apple Car' project after years of development.
The envisioned Apple Car would have a futuristic design, self-driving capabilities, and a large interior screen similar to an iPhone. [ more ]
Ars Technica
2 months ago
Cars

Apple blew $10 billion on failed car project, considered buying Tesla

Apple spent $1 billion yearly on failed car project
Late Steve Jobs considered Apple entering automotive industry [ more ]
The Verge
2 months ago
Cars

RIP to the Apple Car, we hardly knew ye

Apple decides to end secretive car project, shifting focus to generative AI initiatives.
The decision to kill the car project is celebrated by competitors and investors, seen as a move towards focusing on core business. [ more ]
www.nytimes.com
2 months ago
Cars

How Apple Used its Car Project to Drive Wider Innovation

Apple killed its electric car project to focus on artificial intelligence, but the innovation behind it is thriving in other products and services.
The car project served as an R&D lab, leading to successful products like CarPlay and advancements in self-driving technology and augmented reality. [ more ]
New York Post
2 months ago
Cars

Elon Musk reacts to Apple's decision to kill electric car project

Elon Musk reacts to Apple's Project Titan demise
Apple's shift from electric car project to AI division [ more ]
Engadget
2 months ago
Cars

The Apple Car never felt real

Apple's Project Titan, an initiative for future transportation, has reportedly ended after consuming billions and changing direction multiple times.
The idea of Apple creating a car was considered far-fetched, despite its potential expertise in the field. [ more ]
The Verge
2 months ago
Tech industry

Crash of the Titan: a short history of Apple's doomed car project

Apple's secretive driverless car project, Project Titan, has been canceled after several years of development without any official announcement.
Despite the public testing of self-driving cars and hiring in the automotive industry, Apple remained tight-lipped about Project Titan, maintaining an air of mystery. [ more ]
www.npr.org
2 months ago
Tech industry

After 10 years of development, Apple abruptly cancels its electric car project

Apple ends self-driving car project, shifting focus to AI.
Project cost billions with layoffs expected as employees reassigned. [ more ]
Inverse
2 months ago
Tech industry

Apple's Electric Car Was Doomed From the Start

Apple's 'Project Titan' electric car has been canceled after years of delays and changes.
Employees from the project are reassigned to focus on generative AI developments. [ more ]
www.theguardian.com
2 months ago
Cars

Apple reportedly scraps multi-billion plan to build electric car

Apple cancels electric car project after years of investment and secrecy
Employees to focus on generative AI after halting car development [ more ]
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