"Consumers no longer find brands exclusively through Instagram or word of mouth. They're asking Siri, Alexa, ChatGPT, Perplexity, and Google for recommendations on the best dispensaries near them, the top cannabis brands in New York, or where to buy THC products in their city. If your brand or dispensary isn't showing up in those results, you're missing customers at the exact moment they're ready to spend."
"This is where smart, strategic cannabis PR makes all the difference. Not the old-school press release that disappears into inboxes, but digital-first media designed for SEO, Apple News, Google News, and AI-powered discovery. Since 2008, stupidDOPE has been helping brands, founders, and cultural disruptors transform content into permanent digital assets -the kind that drive visibility, citations, and long-term trust. Search isn't just the future-it's the present. And smart brands are already investing in SEO-backed PR strategies that keep them in the conversation across human and machine-powered discovery platfo"
The cannabis market is extremely competitive, with thousands of dispensaries and new products creating discovery challenges beyond licensing. Consumers increasingly use voice assistants and AI tools like Siri, Alexa, ChatGPT, Perplexity, and Google for dispensary and product recommendations. Brands that do not appear in search and AI-powered results lose customers at peak purchase intent. Digital-first, SEO-backed PR and placements on high-authority outlets create indexed, syndicated, and citable content that sustains visibility, citations, and long-term trust. Social media posts alone no longer guarantee reliable reach or lasting discoverability.
Read at stupidDOPE | Est. 2008
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