To monitor rankings effectively in Google Search Console after the blockage of third-party rank-tracking tools, users must enable the 'Average position' option in their Performance reports.
Google's 'Average position' metric can indicate high rankings, such as '1' or '2', without driving traffic due to the dynamic and personalized nature of search results, often leading to confusion.
Setting up a filter to exclude branded search queries from organic search rankings in Search Console helps in obtaining a clearer picture of non-brand performance.
The ability to limit reports in Search Console allows users to focus on specific pages by filtering based on URL string, making analysis more directed and efficient.
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