Global tablet shipments experienced a 9% growth in 2024, totaling 147.6 million units, with Apple leading the market. In the fourth quarter alone, shipments rose 5.6% year-over-year. Apple occupied the top spot with 56.9 million units shipped, while Samsung and Huawei followed. Lenovo narrowly missed third place, and Xiaomi achieved notable growth, leaving Amazon out of the top five. Analysts attributed the increased demand to a refresh cycle in the global PC market, predicting further corporate demand growth in 2025 amid challenges in consumer performance.
Global tablet shipments saw a 9% increase in 2024, highlighting a robust demand driven by a refresh cycle in the PC market.
Apple led global tablet shipments in 2024 with 56.9 million units, maintaining a significant market share of 38.6%.
Xiaomi's remarkable growth of 73.1% in tablet shipments allowed it to secure a place in the top five, surpassing Amazon.
According to Canalys, corporate demand for tablets is anticipated to increase in 2025, while consumer performance may face limitations.
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