Propagate Content's Parker Management Acquires Digital Agency Estate 5
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Propagate Content's Parker Management Acquires Digital Agency Estate 5
"Estate 5's approach to talent management - built on transparency, relationships, and genuine partnership aligns perfectly with Parker Management's values,"
"Lynsey, Suzanne, and Tina have created something truly special while pioneering a talent-first model that treats management as a true partnership rather than a transaction. Together, we'll provide even greater opportunities for our combined roster of creators while delivering exceptional value to the brands who partner with us."
"was founded on creative thinking, transparency, and the highest standards."
"We're very proud - and protective - of our reputation in the industry, with both influencers and brands alike."
Parker Management, under Propagate Content, acquired Estate 5 (Estate Five Media), the Dallas-based digital talent agency founded in 2017 by Lynsey Eaton, Suzanne Droese, and Tina Chen Craig. Estate 5 will operate with its existing team within Parker Management, preserving its boutique, personalized service while accessing Propagate's resources and infrastructure for growth. The agency manages creators including Brittany Sjogren, Becky Hillyard, Kathleen Post, Christine Andrew, Ashley Stark, Barron and Tessa Hilton, and Leelee Keller, notable performers on LTK. Parker Management aims to create sustainable, multi-platform business opportunities for creators and strengthen brand partnerships through the combined rosters.
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