"For years, public handwringing about the impact of social media on the minds and lives countless millions of teen users has dominated conversations about this increasingly prominent communications medium. Plenty of research suggests it can do real damage, and sites like Instagram have been forced to take steps that try to limit the harm the apps do. But it's not just teens using social media, and a new report explores its use at work and its impact on the productivity."
"Firstly, if people were watching "attractive" social media content while at work-material like clothing fits - as well as typical family-life posts, workers' moods shifted to feeling more confident and boosted ability to tackle their work tasks. But if they watched difficult materials, like politically charged posts or even "rage bait" content, workers were more anxious afterwards and were more likely to seek their own space away from colleagues - potentially damaging productivity and team working ability."
Workplace consumption of social media affects employee mood and productivity depending on content type. Viewing attractive content such as clothing fits and family-life posts increases workers' confidence and perceived ability to tackle tasks. Exposure to politically charged or rage-inducing posts raises anxiety and prompts workers to withdraw from colleagues, risking reduced team collaboration and productivity. Separate experiments measuring upset and mood change produced similar outcomes. Approximately 77 percent of U.S. workers regularly access social media during work hours, making content effects broadly relevant for organizational performance and policy decisions.
Read at Inc
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