"From boardrooms to startup garages, leaders need ideas that work in the real world. These 10 books offer a broader perspective on business, helping us see the patterns behind the day-to-day grind. Click: How to Make What People Want By Jake Knapp with John Zeratsky A guide for starting big projects the smart way-based on firsthand experience with more than three hundred new products and businesses."
" Listen to our Book Bite summary, read by author Jake Knapp, in the Next Big Idea App or view on Amazon. Capitalism: A Global History By Sven Beckert"
Leaders need ideas that work across organizations from boardrooms to startup garages. Ten books present a broader perspective on business and reveal patterns behind daily operational work. Practical guidance includes Click: How to Make What People Want, a guide for starting big projects the smart way based on firsthand experience with more than three hundred new products and businesses. An audio Book Bite summary is available in the Next Big Idea App and via Amazon. Historical and systemic perspectives include Capitalism: A Global History by Sven Beckert. The collection ranges from hands-on product methods to macroeconomic histories that inform strategy and innovation.
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