The beer market remains one of the most dynamic and culturally rich industries globally, with a projected growth from USD 851.15 billion in 2024 to USD 1,167.47 billion by 2032, driven by evolving consumer preferences and technological advancements.
Craft beer has surged as a global phenomenon, accounting for nearly 25% of the total beer market in developed areas, with consumers increasingly drawn to unique flavors and local ingredients.
Rising health awareness is significantly influencing consumer choices, leading to a higher demand for low-alcohol and non-alcoholic beer options, aligning with contemporary health trends.
Emerging markets in Asia-Pacific and Africa are showing a notable rise in beer consumption due to increased disposable incomes and urbanization, revealing a shift in global drinking patterns.
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