"I am honored to be chosen to lead the Brewers Association, and I look forward to building on the strong foundation laid by the leaders before me," Watson said in the announcement. "Craft has been going through a difficult period and I am committed to finding ways to help our members navigate those challenges. Our members are incredibly innovative and adaptable entrepreneurs, and I'm ready to work with them and for them to support their businesses and bring excitement back to the category."
"Bart's in-depth understanding of the craft beer industry and landscape and his decade-plus of experience within the Brewers Association makes him uniquely poised to step into the president and CEO role on day one with a strategic vision and plan," Leah Cheston, board chair, said in the announcement. "The board of directors is excited for the next chapter and looks forward to working with Bart to chart the path forward for our members and our industry."
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