WPP's AI-focused strategy and cost-cutting measures unveiled
Briefly

WPP said at a capital markets day presentation in London that it has completed a bigger restructuring that consolidates its marketing, advertising, and public relations agencies into six networks: AKQA, Ogilvy, VML, Hogarth, GroupM, and Burson.
The CEO acknowledged the uncertainties around the impact on employment in the field, saying, 'It's much easier to see all the jobs that AI will disrupt than all the jobs it will create.'
Read at Storyboard18
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