Google Cloud and WPP announced a partnership to integrate Google's Gemini generative AI models with WPP's AI-powered marketing operating system. This collaboration will focus on enhancing creativity, smarter content optimization, AI narration, and hyper-realistic product representation.
Google revealed its first Arm-based CPU named Axion, set to be offered to business customers via its Cloud services. These chips aim to help Google challenge competitors in the AI landscape like Microsoft and Amazon as the AI race intensifies.
Vevo partners with KERV Interactive to introduce shoppable ad formats featuring dynamic second-screen technology and bespoke QR codes. Advertisers across various Vevo platforms can leverage these new AI capabilities for enhanced engagement.
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