"One clip, which features an Art Nouveau-style bar - presumably meant to invoke the album's title, "Life of a Showgirl" - bears the now-infamous hallmarks of generative AI use. As eagle-eyed internet sleuths spotted, a framed picture on the wall features a garbled depiction of a house, and a book is mysteriously missing letters. At one point, the bartender's middle finger mysteriously blends with the orange napkin he's placing on the bar counter."
"Another video, linked via a QR code in Barcelona, Spain and showing what seems to be a gym located in a high-rise building, also shows signs of having been generated with AI, such as dumbbells with weights and handles that don't align correctly. Other clips included in the series of 12 videos also appear to have been generated by AI."
"The use of AI is striking given the astronomical resources at Swift's disposal. The multibillionaire has built an enormous media empire, with her Eras Tour breaking records for becoming the highest-grossing concert tour of all time. As such, netizens were outraged. "She's far too rich to be this f***ing cheap," one Reddit user seethed. Others pointed out a glaring double standard, with Swift advocating for fair pay, once again reigniting a fiery debate over generative AI replacing human labor and creativity."
Taylor Swift ran a treasure-hunt promotion asking fans to find 12 orange doors across cities and scan QR codes that unlocked short videos. Several of the videos show visual anomalies consistent with generative AI, including garbled imagery, missing letters on printed material, misaligned gym equipment, and a bartender's hand blending into a napkin. Official copies on YouTube Shorts have been taken down; reasons remain unclear. The promotional use of apparent AI assets sparked online outrage given Swift's vast resources and advocacy for fair pay. Swift previously faced a deepfake controversy last year.
Read at Futurism
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