"How has AI fundamentally changed how your team works? I think about AI in three layers. Layer one: people who feel AI will take their job. Layer two: people who worry someone better at AI will take their job. Layer three: people embracing AI to change how they operate. I'm in layer three, and 95% of my team is too."
"Here's an example: For our keynote [at Webex One], I didn't like the design of the animation. This was Sunday [two days before the presentation]. Traditionally, that animation would take several days. My creative director and I found an image on Shutterstock, and he used AI to create the simulation in about 10 minutes. What you saw in the presentation was created in minutes instead of hours."
"The human brain can never be replaced by AI, but you've got to put it in the prompt. With AI, it's input to output - garbage in, garbage out. Take your intelligence and put it in the prompt. It doesn't matter if you're a developer, a marketer or a strategist - how you craft the prompt matters. AI saves you hours, so spend time refining your prompts."
AI adoption is organized into three layers: fear of job loss, fear of being outcompeted by better AI users, and active embrace to change operations; most of the team occupies the third layer. AI enabled a keynote animation to be produced in minutes using an image and AI simulation instead of days. Prompt engineering is essential because output quality depends on input; human intelligence must be embedded in prompts. AI dramatically increases velocity and saves hours when prompts are refined. The Webex marketing team operates 99% remotely with under 1% attrition, prioritizing passion, hustle, and will when hiring.
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