L'Oréal is expanding its partnership with IBM to leverage generative AI for insights in cosmetic formulation, aiming for sustainable sourcing and reduced waste.
This partnership aligns with L'Oréal's "for the Future" sustainability program, targeting bio-sourced materials and circular economy initiatives by 2030.
The AI model will enhance L'Oréal's capability in product formulation, enabling accelerated product development and support for 4,000 researchers globally.
IBM Consulting is instrumental in redesigning L'Oréal's formulation discovery, focusing on renewable ingredients and their behavior in cosmetic applications.
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