The Indian mid-market businesses are prioritizing the implementation of generative artificial intelligence (Gen AI) at a moderate or strong priority at 96%, ahead of the rest of the world at 91%.
We have been in India for the last 28 years and 80% of our customers are SMEs. We have closely seen the journey of SMEs over the period.
The next generation of promoters of SMEs has started looking at technology as a catalyst that can transform their business in terms of supply chain, operational efficiency and customer outreach.
Covid was an inflection point, especially the last three years after the pandemic, which saw a tremendous acceleration in the technology adoption by SMEs.
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