Humans provide neccessary 'checks and balance' for AI, says Lattice CEO | TechCrunch
Briefly

Sarah Franklin, CEO of Lattice, emphasizes the need for balance in AI adoption, advocating for the retention of human workers alongside the integration of AI. She argues that companies focusing solely on cost-saving through automation risk alienating customers. Franklin highlights the importance of trust, transparency, and accountability in AI usage, stating that AI should empower humans rather than replace them. Her insights at SXSW London and in interviews indicate a roadmap for companies to ethically integrate AI while prioritizing human needs and maintaining trust with consumers.
It's important to ask yourself, 'Are you building for the success of the AI first [or are] you building for the success of the people and your customers first?' This question centers on prioritizing human needs over AI efficiency.
We put people first. While AI can enhance operations, it should not replace human workers entirely. Striking a balance is essential for sustainable business practices.
Trust is the most important currency any founder or startup company has. Building trust with consumers is paramount, even when pursuing efficiency through AI.
Transparency, accountability, and responsibility are crucial in AI deployment. Leaders must ensure AI serves humans, not the other way around.
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