How To Prop Up Human IP In The AI Age
Briefly

The article discusses the rising concerns surrounding the role of human creators in the face of advancing generative AI technology. A recent study indicates that AI could significantly cut revenues for human artists by up to 24% by 2028, amounting to a potential loss of €22 billion. The article emphasizes the need for strategies to mitigate the impact on artists while also exploring the broader dynamics in the creator economy, including how platforms can better support and curate content from human creators, highlighting a collaborative effort to value human-made art accordingly.
A key insight of this editorial is that although content creators may appear to be a diverse group of individuals operating independently, their joint activity creates emergent patterns that can be monitored, monetized and managed strategically.
Researchers found that AI competition is likely to zap 21% to 24% of all revenues for human content creators by 2028, estimating that value at around $22 billion euros.
Read at www.forbes.com
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