Generative AI applications are gaining traction in supply chain and logistics, with large firms and startups developing practical tools. Netstock released the Opportunity Engine, a generative AI feature that integrates with customer dashboards and pulls ERP data to generate regular, real-time recommendations. Netstock reports one million recommendations delivered and claims 75% of customers received suggestions valued at $50,000 or more. Bargreen Ellingson, a 65-year-old family-run restaurant supply company, adopted the tool cautiously and offered it as an optional aid for warehouse managers. The tool sifts through multiple reports, helps avoid mistakes, and saves businesses thousands.
Netstock, an inventory management software company founded in 2009, is working on just that. It recently rolled out a generative AI-powered tool called the "Opportunity Engine" that slots into its existing customer dashboard. The tool pulls info from a customer's Enterprise Resource Planning software and uses that information to make regular, real-time recommendations. Netstock claims the tool is saving those businesses thousands. On Thursday, the company announced it has served up one million recommendations to date, and that 75% of its customers have received an Opportunity Engine suggestion valued at $50,000 or more.
"Old family companies don't trust blind change a lot," chief innovation officer Jacob Moody told TechCrunch. "I could not have gone into our warehouse and said, 'Hey, this black box is going to start managing'." Instead, Moody pitched Netstock's AI internally as a tool that warehouse managers could "either choose to use, or not use" - a process he describes as "eagerly, but cautiously dipping our toes" into AI. Moody says it's helping avoid mistakes, in part because it's sifting through myriad reports his staff uses to make inventory decisions. He acknowledged the AI summaries of this info are not 100% accurate, but said it "helps crea
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