Google Announces AI Upgrades To Google Shopping
Briefly

Google's upgrade to its shopping experience will enhance the user's journey with AI, offering contextually relevant product matches tailored to individual needs.
Now, searching for a specific item like 'men's winter jacket for Seattle' yields an AI 'brief' that outlines important considerations and relevant products.
This new AI-powered feature fundamentally transforms how users interact with Google Shopping, streamlining the research process by providing insightful recommendations and options.
The integration of AI in Google's shopping interface not only improves product matching but also aims to make online shopping more efficient and user-friendly.
Read at Social Media Today
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