As we delve into the realm of AI, literacy becomes critical. Embracing a trial-and-error approach and fostering humility in learning are essential for marketers.
To ensure a positive impact of AI in marketing, companies must establish responsible frameworks to trust their automated systems and protect customer data.
Our quarterly survey shows that 45% of Google employees save up to five hours a week using AI, freeing time to focus on customer engagement.
Investing in employee development is a crucial responsibility for leaders, enabling them to stay relevant and employable in the evolving landscape of AI.
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