Five years: 95% of marketing tasks will be automated by AI. Ten years: SME marketing agency owner's lifespan shortened significantly in the past 18 months.
Networks like BrandTech, WPP, and Publicis investing hundreds of millions in gen AI tech, automating marketing processes. SMEs feeling pressure from the rapid advancements.
Concerns over job losses as AI technology takes over marketing tasks, despite claims of 'augmenting' existing talent. Tech advancements raising eyebrows in the industry.
Software companies like Meta and Adobe introducing automated solutions in media buying and content creation, impacting traditional marketing agencies.
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