Google's guidelines emphasize the importance of quality content over the source, stating that both AI and human-generated content must be helpful and valuable to readers.
Despite the advancements in AI like ChatGPT, experts argue that the demand for authentic writing will keep human writers relevant due to the inherent value of originality.
Concerns arise about the potential for AI-generated content to overshadow human-written material in search rankings, complicating accessibility for audiences seeking genuine insights.
Content created solely to manipulate rankings is not acceptable under Google's policies, highlighting the need for substantial value, regardless of the content's authorship.
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