"Meta Platforms has been one of the top beneficiaries of artificial intelligence (AI) on the consumer and advertising side in the past few years. With over 3.4 billion people using its social media platforms every day, Meta will benefit tremendously over the next decade as AI proliferates into people's lives. Meta is integrating AI deeply into its ad business, which drives virtually all the company's $178 billion in trailing revenue."
"Meta AI has been a key driver of engagement for the company's family of apps. This AI-powered assistant has over 1 billion active users. Meta AI is helping create more relevant product recommendations and information for users, making it a valuable asset in growing ad revenue. On the consumer side, Meta is showing great potential with smart glasses. Its Ray-Ban AI glasses have been a hit, and Meta is preparing to launch new sports glasses in partnership with Oakley to drive more growth."
Technology remains a leading source of innovation and long-term economic growth, with the tech-focused Nasdaq Composite doubling over five years despite a 2022 drawdown. Buying and holding quality tech companies can produce significant returns. Meta Platforms benefits from broad AI adoption across consumer and advertising areas and reaches over 3.4 billion daily users. AI integration drives Meta's ad business, underpinning nearly all of its $178 billion trailing revenue and supporting 22% year-over-year revenue growth in the second quarter. Meta AI boosts engagement with over 1 billion active users, enhances recommendations, and supports ad monetization, while AI-enabled Ray-Ban and upcoming Oakley glasses expand consumer product potential.
Read at The Motley Fool
Unable to calculate read time
Collection
[
|
...
]