The remedies phase of the Google search antitrust trial has raised the possibility of Google parting with its popular Chrome browser. Various bidders, including OpenAI and others, are considering acquiring Chrome, arguing that a sale could significantly impact the future of AI, advertising, and search. OpenAI's head of product expressed interest in acquiring Chrome to enhance AI search capabilities, emphasizing the importance of browser distribution for reaching users. This potential sale could reshape the landscape of online services and user data control.
OpenAI would consider buying Chrome if Google is forced to sell - which would require deeper integrations to improve AI-powered search and other AI agents tool beyond ChatGPT's current Chrome extension.
Owning Chrome would give OpenAI not just a foothold in search, but a direct gateway to billions of users.
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