"Gridwise's annual gig mobility report, released earlier this week, found that average fares on Uber and Lyft climbed 9.6% in 2025. The typical ride rose from $21.58 by the end of 2024 to $23.66 by December 2025. The analysis looked at about one billion anonymized tasks across ride-hailing and delivery gig work in the U.S., giving a broad view of how costs are shifting."
"In response, 60.4% said they had reduced their use of Uber, Lyft and similar apps because of higher prices. That share was up 16.6% from a similar survey in December 2024. More than half of riders (55%) said they would cut back further if prices continued to increase."
"Despite complaints and cutbacks from riders, the higher fares haven't translated into obvious financial stress for Uber or Lyft. Both companies are still growing and posting profits as they push further into new geographic markets."
Gridwise's 2025 gig mobility report analyzed one billion anonymized tasks across U.S. ride-hailing and delivery platforms, revealing that average fares on Uber and Lyft climbed 9.6% throughout the year. The typical ride cost increased from $21.58 to $23.66 by December 2025. Survey data from 1,000 customers showed 60.4% reduced their app usage due to higher prices, up 16.6% from December 2024. More than half indicated they would cut back further if prices continued rising. Despite rider complaints and reduced usage, both Uber and Lyft continue growing and posting profits while expanding into new markets. Lyft maintains lower pricing at 14% below Uber's rates.
Read at Entrepreneur
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