#reddit

#reddit

Unlike previous years, they're not impulse buying - 79% of Americans plan to research more before purchasing, comparing products, reading reviews, and seeking genuine recommendations from real people. In the days leading up to Prime Day, Reddit communities were buzzing with shopping strategies, deal comparisons, and wish lists. During the event itself, views of Prime Day conversations exploded - skyrocketing more than 150x and peaking on day two as Redditors shared their best finds in real time.

Reddit has announced its latest performance update, with the platform that's become a key inlet for AI chatbots adding more users in Q3, while also boosting its overall revenue intake by a massive 68% year-over-year. First off, on users. Reddit added 5.6 million more daily active users over Q2, taking it to "People come here to find trusted perspectives, to participate in communities that share their interests-no matter how niche or mainstream - and increasingly, to engage directly with brands, institutions, and publishers."

Investors are now asking whether the July blowout marks the start of a structural inflection or a one-time surge ahead of the holiday ad cycle. The company's next phase depends on maintaining ad performance gains, scaling its new search experience, and sustaining international adoption. Management has described this period as a "once-in-a-generation opportunity" for Reddit to redefine how human conversations power both advertising and AI ecosystems.

Reddit this week filed suit against Perplexity and three other companies - Oxylabs UAB, AWM Proxy, and Serp Api - for allegedly engaging in so-called AI scraping without authorization. According to the lawsuit, filed in federal court in New York, the four companies collected millions of posts on Reddit with the aim of monetizing them. Scrapers bypass technical protections to steal data that can then be sold to clients who want the material for AI training.

Reddit has shared some new data on engagement around Halloween, in order to help marketers prepare their spooky season campaigns in the app.

They are natural, organic conversations that are happening between real people about, you know, what's the right pair of running shoes to get, or, what restaurant are you going to, or whatever. It's a really unique place, because the most engaged audiences are already on Reddit talking about your business and your brands. So for comms people, that's a tailor-made opportunity.

"Member counts don't tell the whole story. In most cases, Redditors don't need to be a member of a community to post or comment, which means member totals have never fully reflected true engagement," Reddit said in its announcement. "By emphasizing active participation over passive membership, we're continuing to highlight what makes Reddit unique: real people engaging in real conversations."

Jim Cramer has been on TV for two decades, and to his fans, he's their high-energy coach who turns financial jargon into valuable information. And he does it in an entertaining fashion, while taking on regular calls from his viewers. No one else does that at his scale. To his critics, he is a living bullhorn who sometimes mistakes volume for conviction and turns stock picking into theater.

Reddit went public in 2024, nearly 20 years after the social media site launched. The company has been slow to monetize its massive user base, but that effort is now kicking into high gear. Reddit generated $465 million in revenue from advertising in the second quarter, up 84% year over year, as it grew its user base and invested in its advertising platform.

Reddit reported its most profitable quarter ever with a net income of $89 million, increasing its trailing-12-month income to $216 million, a significant turnaround.

Reddit's prominence as a training ground for AI models means it's an important place for brands to contribute to the conversation, as Google's AI models view commentary on Reddit as more reliably authentic and trustworthy.

Reddit's evolution from a niche link aggregator to the web's default community highlights its inescapable presence in online interactions.

To determine the most commonly-held skincare concerns, Borghese's staff crawled through posts on the "skincare addiction" subreddits across global markets, including the US, UK, and Italy.

Investors face challenges when searching for stocks to buy as the market hits new highs. Nvidia has made early investors rich, leading to the emergence of 'Next Nvidia Stocks' that may be even more promising.

While of course, I'm happy for her and her family, and was more than happy to look at the first few photos and congratulate her, I am, quite frankly, over it. It has been weeks of her showing me pictures of her baby doing nothing remarkable, with very little difference in the pictures.

The rebooted Digg aims to foster connections amidst a bot-intruded internet, utilizing technology for user verification and a clean design for enhanced usability.

The analysis reveals a significant shift in posting activity within the r/antiwork subreddit, particularly following key media events, indicating a direct correlation between media exposure and user engagement.