#app-tracking-transparency
#app-tracking-transparency
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#privacy #antitrust #apple #gdpr #app-store #user-consent #eu-regulation #developer-revenue #antitrust-probe
fromMacRumors
2 weeks agoGermany Considering Apple's App Tracking Transparency Changes
Germany is evaluating Apple's proposed changes to address antitrust concerns over App Tracking Transparency (ATT), reports . Apple will add neutral consent prompts for its own services and for third-party apps, aligning the wording, content, and visual design of the messages. Apple also plans to simplify the consent process to make it easier for developers to get user permission for ad-related data processing.
EU data protection
from9to5Mac
1 month agoSecurity Bite: Does 'Ask App Not to Track' actually work? - 9to5Mac
When Apple dropped App Tracking Transparency (ATT) prompts in iOS 14.5 back in 2021, it was a watershed moment for user privacy within third-party applications. Nothing like it had existed prior. The initiative gave iPhone users control over whether their in-app data could be aggregated and shared with third parties for advertising or other various purposes. Still, today, I often find comments online from people who don't really know what it does and find the wording very taboo.
Privacy professionals
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