#youtube-creators

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Media industry
fromTheankler
15 hours ago

FAST Times (and Cash) for YouTube Creators

YouTube creators are adopting off-YouTube FAST channels that mimic linear-TV viewing as paid exclusive platforms failed to attract audiences.
fromThe Drum
1 day ago

Ed East: From blogger to influencer marketing's Billion Dollar Boy

"It occurred to me that we could build a database where PRs could find blogs like ours and others. We would charge them a license to use this database. And then we noticed that YouTube was on the rise and it wasn't just bloggers, but YouTubers. And it's not just YouTubers, it's also Instagrammers. And it was becoming clear to us that this new economy was being created,"
Marketing
Artificial intelligence
fromBusiness Insider
3 days ago

MrBeast calls out AI as a threat to YouTubers' livelihoods: 'Scary times'

AI-generated videos risk undermining creators' livelihoods on YouTube as tools make realistic, instantly produced content indistinguishable from human-made videos.
Film
fromInverse
1 week ago

'Shelby Oaks' Just Scratches The Surface Of Horror Greatness

Chris Stuckmann leveraged YouTube fame and crowdfunding to make Shelby Oaks, an indie horror debut that pleases supporters but faces skepticism from broader audiences.
Media industry
fromwww.bbc.com
2 weeks ago

YouTube content creators contributed 2.2bn to UK economy in 2024

YouTube content creators contributed £2.2bn to the UK economy in 2024 and supported 45,000 jobs.
Social media marketing
fromForbes
2 weeks ago

How And Why Creators Over 40 Are Making Money On YouTube

Creators over 40 can leverage growing older YouTube viewership to build audiences and earn income with relatable, expertise-driven content.
Media industry
fromTheWrap
4 weeks ago

Creators Get Bigger Star Treatment Across Entertainment - and Brands Are Noticing

The creator economy has matured into entrepreneurial modern media companies, with creators attracting major investment, TV-level viewership, and expanding revenue opportunities.
fromwww.bbc.com
1 month ago

Netflix signs up another YouTube star with Mark Rober deal

Former Nasa engineer Mark Rober has become the latest YouTube star to get his own Netflix deal. The 45-year-old has more than 70 million subscribers on YouTube and is known for his videos about science and technology. Rober has created a new competition series for the streamer, which he is making with US talk show host Jimmy Kimmel's production company.
Television
Television
fromThe Verge
1 month ago

YouTuber Mark Rober is getting a Netflix series

Mark Rober will launch a competition show on Netflix in 2026, including his popular experiments.
Fundraising
fromFortune
2 months ago

MrBeast leads online creators in $40 million fundraiser to build better quality water projects worldwdie

Online creators, led by MrBeast, are raising $40 million for global water quality projects through #TeamWater.
Atlanta Braves
fromNew York Post
5 months ago

PGA Tour pro Wesley Bryan suspended for playing in LIV golf-backed YouTube event

Wesley Bryan has been suspended from the PGA Tour for participating in a LIV Golf-backed event.
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