""More than 2 billion people lacked access to safely managed drinking water as of 2022, according to the United Nations. Organizers want to put a dent in that figure.""
""Water access was identified as a solvable issue that could also unite their mass global following. But MrBeast CEO Jeff Housenbold acknowledged they are better awareness builders than infield executors.""
A $40 million crowdfunding campaign called #TeamWater, led by MrBeast and Mark Rober, aims to combat unsafe water sources through global teamwork. The initiative seeks to support WaterAid in providing sustainable access to clean water for 2 million people worldwide. With more than 2 billion lacking safe drinking water, creators from various countries will engage their 2 billion subscribers in the campaign. They will create meaningful content while acknowledging their role in awareness rather than execution, collaborating with WaterAid for long-term impact in communities.
Read at Fortune
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