Airbnb launches new global marketing strategy as ad engagement falls flat
Airbnb is expanding marketing strategies with 'Icons' to attract new customers through unique experiences under $100 and free, aiming to shift brand perception beyond vacation rentals. [ more ]
Airbnb launches new global marketing strategy as ad engagement falls flat By Reuters
Airbnb is expanding its offerings to attract new customers through unique experiences under $100, shifting its brand perception beyond vacation rentals. [ more ]