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Jason Laks Named President of Broadway League

Jason Laks has been appointed president of the Broadway League as the industry seeks to recover from pandemic-related challenges.
#audience-engagement

Why 'The Great Gatsby' and Other Broadway Shows Are Turning to Influencers

Efforts to attract a younger and more diverse audience in the theater industry through immersive experiences and social media collaborations.

Movie Theaters Investing Billions In Upgrades, But We're Just Here For The Zipline

The eight largest theater chains are investing over $2.2 billion to upgrade their facilities to improve the movie-going experience.

The Future of the Movies, Part 3: Fathom Events CEO Ray Nutt | Features | Roger Ebert

Showing episodes of a series in parts can build audience engagement and increase return viewers.
Understanding content partners' objectives is key for developing effective marketing strategies in the theater industry.

Why 'The Great Gatsby' and Other Broadway Shows Are Turning to Influencers

Efforts to attract a younger and more diverse audience in the theater industry through immersive experiences and social media collaborations.

Movie Theaters Investing Billions In Upgrades, But We're Just Here For The Zipline

The eight largest theater chains are investing over $2.2 billion to upgrade their facilities to improve the movie-going experience.

The Future of the Movies, Part 3: Fathom Events CEO Ray Nutt | Features | Roger Ebert

Showing episodes of a series in parts can build audience engagement and increase return viewers.
Understanding content partners' objectives is key for developing effective marketing strategies in the theater industry.
moreaudience-engagement
#broadway

Lin-Manuel Miranda features in Sen. Chuck Schumer campaign spot

Senate Leader Chuck Schumer receives support from Lin-Manuel Miranda for his re-election, highlighting his efforts to aid New York's theater industry during COVID.

Broadway enjoys strong summer grosses and attendance, but with uncertainty ahead | amNewYork

Broadway has seen strong summer attendance post-COVID, but long-term challenges persist with rising production costs and conservative programming choices.

Does a Smash Hit Like Lion King' Deserve a $3 Million Tax Break?

The Lion King on Broadway, despite its immense success, received millions of dollars in assistance from New York State for the pandemic-hobbled theater industry.

Lin-Manuel Miranda features in Sen. Chuck Schumer campaign spot

Senate Leader Chuck Schumer receives support from Lin-Manuel Miranda for his re-election, highlighting his efforts to aid New York's theater industry during COVID.

Broadway enjoys strong summer grosses and attendance, but with uncertainty ahead | amNewYork

Broadway has seen strong summer attendance post-COVID, but long-term challenges persist with rising production costs and conservative programming choices.

Does a Smash Hit Like Lion King' Deserve a $3 Million Tax Break?

The Lion King on Broadway, despite its immense success, received millions of dollars in assistance from New York State for the pandemic-hobbled theater industry.
morebroadway

A San Francisco Restaurant Faces an Uncertain Future in Inner Richmond

Restaurants facing closure due to rising costs despite efforts to increase revenue.

The General Intendant's Daughter

Recognition of exceptional talent despite personal reservations.

Just let us audition': UK transgender actors appeal to be cast in non-trans roles

Trans women face challenges getting cast in cisgender roles despite talent and training.

Still recovering from COVID-19 shutdown, San Jose theater hit with burglary

Performing arts groups face challenges post-pandemic
Theaters in the Bay Area experience burglaries and setbacks

Slave play writer says black-only nights allow black people to feel safe at theatre'

Creating safe spaces for black audiences in the theater
Increasing diversity and inclusivity in the theater industry

Robert Macbeth, Founder of Harlem's New Lafayette Theater, Dies at 89

The importance of creating spaces for Black artists to express themselves authentically
The challenges faced by Black actors in white-dominated spaces

Tanya Berezin, Behind-the-Scenes Off Broadway Force, Dies at 82

Tanya Berezin, a New York stage actress, transitioned to a behind-the-scenes role as the artistic director of the Circle Repertory Company.
Berezin aimed to expand the company's focus to include more experimental and topical plays, even if it initially confused subscribers and the press.
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