#targeted ads

[ follow ]
#targeted-ads
Hackernoon
2 years ago
Marketing

Top 10 AD Copies That Programmers Loved on HackerNoon | HackerNoon

Structured ad copies following Action, Personalize, and Value yield a significantly higher CTR than traditional ads. [ more ]
Geeky Gadgets
2 weeks ago
Privacy professionals

How to Stop Your iPhone From Listening to Your Conversations

Privacy is a major concern for smartphone users due to potential data misuse by apps.
Active listening software might allow apps to gather information from conversations, impacting user privacy. [ more ]
Podcaster News
1 month ago
Marketing

Focus on Blubrry Podcasting: Programmatic Advertising - Podcaster News

Blubrry's Programmatic Advertising service eliminates the need for high download numbers, making it more accessible for niche podcasts. [ more ]
Tech Times
3 months ago
Marketing

PayPal Plans to Create a New Ad Business Using Its Trove of Customer Data

PayPal plans targeted advertising platform using transaction data from PayPal and Venmo. [ more ]
Theregister
3 months ago
Data science

PayPal plans an ad network built off your purchase history

PayPal using customer transaction data for targeted advertising. [ more ]
Digiday
4 months ago
Artificial intelligence

TV networks embrace AI at the upfront to improve audience targeting and commerce

AI adoption in ad-buying tools faster than TV business model transformation. [ more ]
Hackernoon
2 years ago
Marketing

Top 10 AD Copies That Programmers Loved on HackerNoon | HackerNoon

Structured ad copies following Action, Personalize, and Value yield a significantly higher CTR than traditional ads. [ more ]
Geeky Gadgets
2 weeks ago
Privacy professionals

How to Stop Your iPhone From Listening to Your Conversations

Privacy is a major concern for smartphone users due to potential data misuse by apps.
Active listening software might allow apps to gather information from conversations, impacting user privacy. [ more ]
Podcaster News
1 month ago
Marketing

Focus on Blubrry Podcasting: Programmatic Advertising - Podcaster News

Blubrry's Programmatic Advertising service eliminates the need for high download numbers, making it more accessible for niche podcasts. [ more ]
Tech Times
3 months ago
Marketing

PayPal Plans to Create a New Ad Business Using Its Trove of Customer Data

PayPal plans targeted advertising platform using transaction data from PayPal and Venmo. [ more ]
Theregister
3 months ago
Data science

PayPal plans an ad network built off your purchase history

PayPal using customer transaction data for targeted advertising. [ more ]
Digiday
4 months ago
Artificial intelligence

TV networks embrace AI at the upfront to improve audience targeting and commerce

AI adoption in ad-buying tools faster than TV business model transformation. [ more ]
moretargeted-ads
New York Post
8 months ago
EU data protection

Facebook users' personal data sent to thousands of companies : study

Facebook users are targeted with ads from nearly 200,000 companies.
On average, each Facebook user had their data sent to the social network by 2,230 companies. [ more ]
Engadget
9 months ago
Privacy professionals

Meta's controversial ad-free subscription is facing scrutiny from EU privacy campaigners

A privacy group has filed a complaint against Meta for its 'Pay or Okay' system, which offers users the choice between receiving targeted ads or paying a subscription fee.
The privacy group argues that the subscription price is disproportionate to the value Facebook receives, making it a false choice for users with limited means.
Meta's average revenue per user in Europe is significantly lower than the minimum subscription fee it is charging. [ more ]
www.nytimes.com
10 months ago
Marketing

How Targeted Weight Loss Ads Can Haunt Future Brides

Social media platforms and search engines use targeted ads to promote wedding-related content to engaged individuals.
Wedding vendors are adapting to the shift towards using social media as a de facto search engine for wedding planning. [ more ]
AdExchanger
10 months ago
Marketing

YouTube Is Quietly Piloting An Ad Buying Program For YouTube Shorts | AdExchanger

YouTube is testing a pilot program that allows advertisers to target ads specifically on YouTube Shorts, aiming to provide more control for brands.
The ability to target solely Shorts inventory is a newer addition to YouTube's ad offerings for Shorts.
The pilot program has been kept under wraps as YouTube wants to reach a certain level of scale before publicizing it. [ more ]
[ Load more ]