General Mills is turning snack time into showtime. The food giant has launched "The Snacktime Sketch Show," a four-episode comedy series designed to make its brands as laughable as they are craveable. The social-first experiment aims to blend humor, culture, and digital reach into something both bingeable and bite-sized. Each episode riffs on a different corner of pop culture. The debut, " Snack Island," parodies " Love Island" with an absurd twist: instead of contestants, the housemates are General Mills snacks.
Heidi Gardner came to comedy later than some of her Saturday Night Live colleagues. Rather than jumping straight from college to an improv-class version of grad school to SNL auditions, she worked for nearly a decade as a hairstylist before auditioning for the Groundlings and eventually landing on the NBC sketch-comedy show in 2017. Maybe it was her extra time spent in the non-performing world that allowed her to hone her observational skills; regardless, Gardner quickly established herself as the kind