E-CommercefromPractical Ecommerce2 months ago5 Shopify Mistakes That Kill Holiday ProfitsMinor Shopify setup mistakes during holiday season can silently break feeds and channels, causing lost sales and wasted ad spend.
MarketingfromHarvard Business Review2 months agoSales Teams, Don't Undervalue Face Time with CustomersAlign channels to buying stages: use digital for awareness, virtual for stakeholder meetings, and in-person for complex design and negotiations; blend channels to sustain relationships.