#retail-and-e-commerce

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E-Commerce
fromExchangewire
2 days ago

Digest: Retail and Grocery Brands Dominate ChatGPT Ads Trial; Walmart to Phase Out Vizio Accounts; New US AI Guidelines Challenge EU Regulation

Retail and grocery ads dominate ChatGPT's advertising trial at 44% of impressions, Walmart phases out Vizio accounts for Walmart integration, and the Trump Administration develops new AI guidelines challenging EU regulation.
E-Commerce
fromHarvard Business Review
3 weeks ago

How Brands Can Adapt When AI Agents Do the Shopping

Generative AI is transforming shopping by enabling conversational agents to find, compare, and purchase products, creating fast experiences and new reputation and competitive challenges.
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