MarketingfromAdweek1 week agoBrands React to Taylor Swift and Travis Kelce's EngagementTaylor Swift and Travis Kelce's engagement triggered widespread brand reactions and opportunistic marketing across social platforms and promotions.
MarketingfromFast Company1 week agoThe brands were ready for Taylor Swift's engagementBrands rapidly produce topical social posts reacting to celebrity news to capture engagement and visibility by prioritizing speed on platforms like X.