#privacy-and-tracking
#privacy-and-tracking

[ follow ]

Why MMM makes marketers nervous - and why you should use it anyway | MarTech

Marketing Mix Modeling provides cross-channel, privacy-resilient measurement and prevents biased attribution when teams avoid selecting self-serving measurement methods.

[ Load more ]

#privacy-and-tracking#privacy-and-tracking

Why MMM makes marketers nervous - and why you should use it anyway | MarTech

#privacy-and-tracking
#privacy-and-tracking