#player-activations

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#social-media
Social media marketing
fromForbes
2 days ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.
Media industry
fromNatesilver
8 hours ago

Social media is turning into a freak show

Social media's influence on content quality and publisher success has led to a crisis in foreign policy and political communication.
Social media marketing
fromForbes
2 days ago

5 Social Media-Based Side Hustles To Make Extra Income Online

Social media offers lucrative side hustle opportunities, including management services, live shopping, UGC creation, and paid ads services.
Digital life
fromwww.theguardian.com
4 days ago

UK social media users less active on tech platforms due to rise of video apps

Social media activity in the UK is declining due to video app popularity and concerns over past posts affecting users' reputations.
Online marketing
fromEntrepreneur
17 hours ago

Don't Let Your Online Presence Suck - It's Your First Impression

A strong online reputation across multiple platforms is essential for building trust and attracting opportunities.
fromeLearning
5 days ago
Online learning

Enhancing Learner Engagement Across AI-Powered Learning Platforms - eLearning

Active, data-driven experiences enhance digital education, but engagement and consistency remain challenges for learners.
#nba
fromHot Hot Hoops - Miami HEAT NBA Blog
4 days ago
National Basketball Association

Prediction Markets are changing how we talk about the NBA, and the Heat are right in the middle of it

Prediction markets are changing how fans engage with NBA teams by quantifying expectations and outcomes in real time.
Marketing
fromFortune
21 hours ago

How Corporate Natalie turned a $500 brand deal into a creator empire-and her own agency | Fortune

Natalie Marshall, known as Corporate Natalie, turned a side project into a successful brand with millions of followers and multiple brand partnerships.
#premier-league
fromwww.theguardian.com
22 hours ago
English Premier League

Premier League clubs facing 80m shirt sponsor void amid gambling ban

Nine Premier League clubs may start next season without a shirt sponsor due to a ban on gambling advertising affecting commercial deals.
Arsenal
fromwww.bbc.com
4 days ago

Is success crucial? BBC Sport experts pick their player of the season

Arsenal's Declan Rice and Manchester United's Bruno Fernandes are top contenders for the Premier League Player of the Season award.
Arsenal
fromwww.bbc.com
4 days ago

Is success crucial? BBC Sport experts pick their player of the season

Arsenal's Declan Rice and Manchester United's Bruno Fernandes are top contenders for the Premier League Player of the Season award.
Video games
fromKotaku
2 days ago

Peak Devs Call Out Entitled Gamers Who Want Endless Free Updates

Endless support for games is not guaranteed; updates are considered a bonus, not a right.
fromwww.theguardian.com
2 days ago

Six great reads: the OnlyFans legacy, stolen cargo and Meta's creepy' glasses

Leonid Radvinsky's death leaves a void in the leadership of OnlyFans, a platform that has transformed the adult content landscape. His secretive management style and the controversies surrounding the site have raised questions about its future direction and stability.
Photography
Games
fromKotaku
2 days ago

Cyberpunk, League Of Legends Games Suggest TCGs Are Having A Moment

PAX East 2026 featured a shift from video games to trading card games, particularly a TCG based on Cyberpunk 2077.
#connected-tv
Television
fromAol
2 days ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is expanding into public spaces, transforming how audiences engage with content outside the home.
Television
fromMiami Herald
2 days ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is evolving to engage audiences in social spaces like restaurants and gyms, reflecting a shift in consumer behavior towards experiences.
Television
fromAol
2 days ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is expanding into public spaces, transforming how audiences engage with content outside the home.
Television
fromMiami Herald
2 days ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is evolving to engage audiences in social spaces like restaurants and gyms, reflecting a shift in consumer behavior towards experiences.
Boston Celtics
fromMashable
2 days ago

Do you know ball? Inside the internet's most obsessive basketball debate.

Ball knowledge in basketball transcends trivia, encompassing a deeper understanding of the game's systems and player roles.
Marketing tech
fromForbes
2 days ago

From Streaming To AI: Agency Leaders' Next Big Media Bets

Streaming platform consolidation is reshaping agency strategies, emphasizing precision and adaptability in targeting consumer attention.
Poker
fromCard Player
3 days ago

PokerStars Now Merged With FanDuel, Merges U.S. Player Pools - Poker News

PokerStars merged Pennsylvania with New Jersey and Michigan player pools on FanDuel, enhancing online poker and gaming experiences in North America.
fromwww.bbc.com
3 days ago

From shame to pride - inside Europe's most exciting league

The table is so tight that the title race and the fight to survive relegation looks like going to the wire, with teams battling for Europe still also looking over their shoulder at the relegation zone.
Europe politics
#tiktok
Film
fromVariety
4 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Games
fromTechCrunch
5 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Film
fromVariety
4 days ago

When Fandom Converts: How TikTok Is Driving Measurable Box Office Growth

TikTok has become a powerful engine for movie discovery, translating online engagement into real-world ticket sales.
Games
fromTechCrunch
5 days ago

Go play this secret game in your TikTok DMs | TechCrunch

TikTok has introduced a secret emoji game in DMs where users bounce across alligators to compete for high scores.
Business
from24/7 Wall St.
4 days ago

Roblox Is at Its Cheapest Valuation Since 2021. BTIG Makes the Case for Staying Long

BTIG maintains a Buy rating on Roblox Corp. despite lowering its price target, viewing the current valuation as a potential entry point for investors.
UK politics
fromwww.independent.co.uk
5 days ago

MPs call for booming' influencer industry to be officially recognised

The Independent emphasizes the importance of accessible journalism and the recognition of the online creator economy for financial support and growth.
MMA
fromKotaku
6 days ago

UFC Boss Dana White Tells Fans To Shut Up About AI Ads

Dana White confirmed UFC's use of AI-generated images and dismissed fan concerns, urging them to simply consume the product.
#creator-economy
fromForbes
6 days ago
Growth hacking

Stop Betting On One Platform: The Creator's New Monetization Playbook

Media industry
fromForbes
4 days ago

Trust Is Becoming The Most Valuable Currency In The Creator Economy

Audiences now seek trust in content, influencing their decision-making and the value of creators' work.
fromForbes
4 days ago
Marketing

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

Growth hacking
fromForbes
6 days ago

Stop Betting On One Platform: The Creator's New Monetization Playbook

Creators should diversify their platforms to build steady income and avoid dependency on a single source.
Media industry
fromForbes
4 days ago

Trust Is Becoming The Most Valuable Currency In The Creator Economy

Audiences now seek trust in content, influencing their decision-making and the value of creators' work.
Marketing
fromForbes
4 days ago

The Great Convergence: Why The Creator Economy's Future Belongs To Those Who Unite Social, Brand, And Talent

The entertainment industry is shifting power to creators, with traditional advertising losing relevance as the creator economy rapidly expands.
Marketing
fromDigiday
1 month ago

How creator talent agencies are evolving into multi-platform operators

Creator agencies are transforming from deal brokers into full-service media operators that help creators build diversified businesses across multiple platforms and revenue streams.
Marketing
fromCity AM
2 days ago

World Cup no longer has global audience - and that's a marketers challenge

The World Cup is evolving, presenting new challenges for fans and brands due to its expanded format and diverse audience engagement.
Media industry
fromFortune
1 day ago

3 reasons OpenAI buying daily tech show TBPN for hundreds of millions isn't totally crazy | Fortune

Knowing when to sell is crucial for startup success, as demonstrated by TBPN's timely sale to OpenAI.
#fortnite
Video games
fromKotaku
1 week ago

Fortnite Removing Less Popular Modes Like Rocket Racing

Fortnite's declining popularity leads to layoffs and the removal of three game modes by Epic Games.
Games
fromGadgets 360
2 weeks ago

Fortnite Returns to Google Play Store for Android Users Worldwide

Fortnite returns to Google Play Store worldwide after years of absence, ending the need for sideloading on Android devices following Epic Games' legal settlement with Google.
Video games
fromKotaku
1 week ago

Fortnite Removing Less Popular Modes Like Rocket Racing

Fortnite's declining popularity leads to layoffs and the removal of three game modes by Epic Games.
Games
fromGadgets 360
2 weeks ago

Fortnite Returns to Google Play Store for Android Users Worldwide

Fortnite returns to Google Play Store worldwide after years of absence, ending the need for sideloading on Android devices following Epic Games' legal settlement with Google.
fromwww.bbc.com
1 week ago

Football Manager gamer helps team win in real life

Kendrick suggested a formation change to 4-4-2, inspired by his online team and football manager Sean Dyche, leading to a 3-2 victory for KPR.
Liverpool FC
Games
fromGame Informer
5 days ago

The Video Games You Should Play This Weekend - April 3

Darth Clark returned to Game Informer, and The Super Mario Galaxy Movie was released, marking significant events in the gaming industry.
fromGamesBeat
3 days ago

LiveRamp and Unity announce expanded partnership | exclusive

LiveRamp has enabled the use of RampID across Unity Exchange, allowing advertisers to recognize and target the same users across different advertising environments.
Marketing tech
fromGamesBeat
5 days ago

Esports Foundation selects 40 esports clubs for $20M club partner program

The Esports Foundation Club Partner Program reaches fans globally and changes the way they experience esports. Over the past editions, it has created a platform for Clubs to strengthen their brands and engage with audiences.
Online Community Development
#sports-marketing
Marketing
fromDigiday
3 days ago

High stakes, big budgets: How brands are navigating a massive sports year

Brands are prioritizing long-term partnerships over costly live sports advertising due to economic uncertainties and high costs of ad placements.
Marketing
fromAdExchanger
1 week ago

The Sports World Is Getting The Retail Media Bug | AdExchanger

The sports industry is embracing data-driven digital marketing through initiatives like the Fieldhouse Media Network by Pacers Sports & Entertainment.
Marketing
fromThe Drum
4 weeks ago

Own it or miss it: how tech is harnessing sports moments in marketing

Sport serves as a powerful global brand engagement tool, enabling companies like Mastercard and Sportradar to build deeper customer connections through real-time data and immersive fan experiences in fragmented media landscapes.
Marketing
fromDigiday
3 days ago

High stakes, big budgets: How brands are navigating a massive sports year

Brands are prioritizing long-term partnerships over costly live sports advertising due to economic uncertainties and high costs of ad placements.
Marketing
fromAdExchanger
1 week ago

The Sports World Is Getting The Retail Media Bug | AdExchanger

The sports industry is embracing data-driven digital marketing through initiatives like the Fieldhouse Media Network by Pacers Sports & Entertainment.
Marketing
fromThe Drum
4 weeks ago

Own it or miss it: how tech is harnessing sports moments in marketing

Sport serves as a powerful global brand engagement tool, enabling companies like Mastercard and Sportradar to build deeper customer connections through real-time data and immersive fan experiences in fragmented media landscapes.
Video games
fromGamesBeat
5 days ago

Inside Clix Gaming's creator-powered business strategy

Cody 'Clix' Conrod is launching Clix Gaming, a brand and business centered on his success as a top Fortnite player.
fromwww.bbc.com
2 days ago

Power-washing, pool-cleaning and mowing: Why millions are playing games about mundane jobs

"We want to make the Graham Norton of video games," says Kirsty Rigden, the chief executive of Brighton-based FuturLab, which makes PowerWash Simulator. Aspiring to emulate a talkshow host who has a reputation for being affable rather than for setting pulses racing is perhaps an unusual ambition for a gaming studio.
Games
Media industry
fromArs Technica
2 days ago

OpenAI takes on another "side quest," buys tech-focused talk show TBPN

OpenAI's acquisition of TBPN will maintain its editorial independence while enhancing marketing and communications efforts.
#in-game-advertising
Marketing tech
fromThedrum
6 days ago

Anzu and OpenX Partner to Bring Programmatic In-Game Advertising to Marketers

Anzu partners with OpenX to enhance in-game advertising capabilities for marketers across various platforms.
Marketing tech
fromThedrum
6 days ago

Anzu and OpenX Partner to Bring Programmatic In-Game Advertising to Marketers

Anzu partners with OpenX to enhance in-game advertising capabilities for marketers across various platforms.
Games
fromKotaku
2 days ago

GameStop Thought Buying Games Online Was A 'Passing Phase'

GameStop underestimated digital distribution, believing physical stores would remain dominant despite the rise of platforms like Steam.
Marketing
fromFast Company
3 days ago

Brands are getting more physical

Marketers are increasingly focusing on physical experiences to foster human connection and emotional engagement with consumers.
Video games
fromEngadget
3 days ago

Indie Pass is a forthcoming subscription service exclusively for indie games

Indie Pass is a new subscription service for indie games launching on April 13, offering over 70 titles for $8 per month.
fromwww.fourfourtwo.com
3 days ago

TNT Sports moves to HBO Max: How to watch FA Cup, Champions League & Premier League

Subscribers to TNT Sports can now access the service through HBO Max, which has replaced Discovery+ for online streaming. Existing Discovery+ users can log in using their current credentials.
Television
Social media marketing
fromDigiday
4 days ago

Meta's bid to woo creators to Facebook just might work, despite its recent legal woes

Meta's Facebook Creator Fast Track program offers guaranteed payouts to attract creators, despite recent legal challenges regarding user safety.
#online-gaming
Marketing tech
fromMarketing Dive
1 week ago

The battle for attention on CTV: Premium video platforms vs. YouTube

VAB partnered with TVision to analyze CTV content consumption across various platforms, revealing significant lifts in brand metrics.
#nintendo
Video games
fromThe Verge
4 days ago

Nintendo is weathering the storm

Nintendo remains successful in a struggling gaming industry by focusing on its strengths and maintaining a consistent release schedule.
Video games
fromThe Verge
4 days ago

Nintendo is weathering the storm

Nintendo remains successful in a struggling gaming industry by focusing on its strengths and maintaining a consistent release schedule.
fromwww.marketingdive.com
4 days ago

Publicis sharpens sports marketing focus with 160over90 acquisition

Publicis Groupe has acquired sports marketing agency 160over90, integrating it into Publicis Sports to leverage data-driven solutions and enhance client offerings in sports marketing.
Marketing
Social media marketing
fromBenzinga
5 days ago

Performance Comparison: Meta Platforms And Competitors In Interactive Media & Services Industry - Met

Thorough company analysis is essential for investors, focusing on Meta Platforms and its competitors in the Interactive Media & Services industry.
Media industry
fromDigiday
5 days ago

Future of TV Briefing: What publishers have to offer creators

Publishers are increasingly collaborating with creators to enhance revenue opportunities and audience reach.
Games
fromwww.theguardian.com
4 days ago

Why is gaming becoming so expensive? The answer is found in AI

PlayStation 5 prices have risen significantly due to increased demand for computing power driven by AI, alongside global economic disruptions.
Video games
fromKotaku
4 days ago

The Black Ops 7 X Half Baked Tracer Pack Featuring Dave Chapelle Is A Real Thing But Players Aren't Impressed - Kotaku

Call of Duty is releasing a special pack inspired by the movie Half Baked for its 4/20 celebration.
Media industry
fromAndroid Police
5 days ago

A fast-growing trend is having a big impact on Android entertainment apps

Short Drama apps are transforming the entertainment app market, with increased ad revenue and a shift towards ad-supported models.
fromVG247
3 days ago

The Petit Planet beta is coming back with new updates, but you still need to hope for an invite

Petit Planet is the studio's take on Animal Crossing, though with a few interesting ideas of its own. The game's most recent test took place all the way back in November, but its next big test isn't far off.
Games
Video games
fromKotaku
5 days ago

Marathon Cracks Down On Cool Exploits To Make Things Fair

Bungie has removed the slide-canceling exploit in Marathon to maintain balanced gameplay and has updated the Outpost loot area.
#rec-room
Games
fromFast Company
5 days ago

Rec Room is shutting down, despite the popular game reaching over 150 million users. Here's why

Rec Room is shutting down in June due to unsustainable profitability despite having over 150 million players since its launch in 2016.
Games
fromFast Company
5 days ago

Rec Room is shutting down, despite the popular game reaching over 150 million users. Here's why

Rec Room is shutting down in June due to unsustainable profitability despite having over 150 million players since its launch in 2016.
Marketing
fromDigiday
1 week ago

Amid competition for sponsors, top sports clubs are investing in social media operations

BlueAir partners with the New York Knicks to promote air care products as wellness solutions, leveraging the team's extensive media reach.
Social media marketing
fromwww.socialmediatoday.com
3 weeks ago

Reddit shares insight into the growth of sports fandoms in the app

Reddit published a comprehensive guide showing how users engage with sports content, revealing NFL season as the dominant driver of app downloads and engagement, with significant spikes during March Madness, Kentucky Derby, and other major sporting events.
Video games
fromwww.theguardian.com
2 weeks ago

In the killer world of online gaming, there are no hits any more just survivors

Highguard's rapid failure demonstrates that modern online games face extreme pressure to deliver immediate returns, leaving no room for player learning curves or developer iteration.
Marketing
fromFast Company
3 weeks ago

AI will power Fandom from spectator to co-star

Generative AI enables media companies to maintain constant fan engagement by scaling personalized content creation beyond traditional production limits, transforming passive consumers into active co-creators within brand-safe parameters.
Video games
fromThe Verge
3 weeks ago

Live-service games are a mess

Live-service games represent a new entertainment model focused on continuous content delivery, with Fortnite as the dominant success story, while most competitors have failed despite industry-wide pursuit of similar profitability.
Chicago Blackhawks
fromFast Company
1 month ago

How sports leagues are vying for Gen Z and Gen Alpha's attention to build the next generation of fans

Gen Z and Gen Alpha consume sports digitally, show lower avid-fan rates, and require teams to adapt content packaging and distribution.
from24/7 Wall St.
2 months ago

The #1 ETF To Bet On The Explosive Growth of Esports

The VanEck Video Gaming and eSports ETF ( NYSEARCA:ESPO) offers pure exposure to an industry defying traditional entertainment economics. With $405 million in assets and a 0.56% expense ratio, ESPO delivered 28% returns over the past year, outpacing the S&P 500 by nearly 11 percentage points. The fund holds 28 gaming companies, led by Tencent Holdings ( NASDAQ:TCEHY) at 8.1%, Nintendo ( NASDAQ:NTDOY) at 7.6%, and NetEase ( NASDAQ:NTES) at 7.4%. Recent trading shows the ETF consolidating around $105 after hitting $111 in November 2025.
Business
fromThe Drum
1 month ago

How has personalization improved digital sports marketing?

Personalization is a tried-and-tested way to boost engagement while gathering valuable information about existing audiences - and is proving to be a key driver for the sports industry, says Rawnet's Harry Daniel. For brands looking to score with digital marketing, personalization is a winning long-term business strategy. Personalizing the user experience (UX) via websites and apps keeps fans engaged and enhances brand loyalty. It can help brands to grow, by extending their reach to new users and unleashing untouched opportunities for victory.
Online marketing
Media industry
fromThe Drum
1 month ago

Livestreaming and eSports to drive the sports market in Asia

Asia is the fastest-growing sports market, driven by mobile, OTT, eSports, and live streaming, prompting platforms and brands to prioritize creative digital sports experiences.
Marketing
fromThe Drum
2 months ago

How brands can align their interests with the interests of gamers

Brands can increase engagement and reach diverse audiences by integrating ads into interactive gaming experiences and aligning brand goals with player interests.
Video games
fromKotaku
1 month ago

Games Are Losing The Attention War With Gambling And OnlyFans

Video games face stagnation as mobile user-generated content, online gambling, and platforms like TikTok, OnlyFans, and Roblox drive overall entertainment growth.
Marketing
fromThe Drum
2 months ago

Why gaming is a such a key communications channel for retail marketers

Gaming is a mainstream, high-value channel retailers must engage, especially Gen Z gamers, via community-driven experiences on platforms like Twitch and Discord.
Marketing
fromGamesBeat
1 month ago

Creators and developer studios are approaching the business of UGC in very different ways

Developer studios operate across multiple platforms while individual creators typically focus on a single platform, producing divergent strategies for brand integrations in virtual worlds.
Video games
fromKotaku
2 months ago

Dev Behind Last Year's Big Flop Is Still Paying Streamers To Play It

Developer Build a Rocket Boy and publisher IO Interactive continue sponsoring creators to promote MindsEye despite low Steam player counts and poor reception.
Video games
fromThe Verge
2 months ago

Fortnite is about to get a lot more gaming crossovers

Epic will expand Fortnite crossovers tied to Epic Games Store purchases, aiming for over 100 developer partnerships annually while boosting store sales and platform growth.
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