Pentagram partner Paula Scher unapologetically defends using generative AIGenerative AI is transforming design, shifting from rejection to reluctant acceptance, and now eager adoption as seen with Pentagram's latest project.
1,000 of the world's best logos are in a single book1,000 Marks is a comprehensive visual collection of significant logo designs from Pentagram, highlighting their historical and contemporary impact.
Pentagram partner Paula Scher unapologetically defends using generative AIGenerative AI is transforming design, shifting from rejection to reluctant acceptance, and now eager adoption as seen with Pentagram's latest project.
1,000 of the world's best logos are in a single book1,000 Marks is a comprehensive visual collection of significant logo designs from Pentagram, highlighting their historical and contemporary impact.
Pioneering or pathetic? Pentagram's new AI website sparks controversyPentagram's use of generative AI to create 1,500 icons for a government website has provoked debate about AI's role in the design community.
The Guggenheim's new logo is a modern masterpieceThe Guggenheim Museum has rebranded to create a unified visual identity that honors its heritage while embracing contemporary culture.
PayPal has a new logo that makes it look just like everything elsePayPal's new branding introduces a plain black logo aimed at differentiation in the payments industry.
The Guggenheim's new logo is a modern masterpieceThe Guggenheim Museum has rebranded to create a unified visual identity that honors its heritage while embracing contemporary culture.
PayPal has a new logo that makes it look just like everything elsePayPal's new branding introduces a plain black logo aimed at differentiation in the payments industry.
Warner Music Group's edgy new brand identity hits all the right notesWarner Music Group partnered with Pentagram for a brand identity refresh.The rebrand focused on flexible brand motifs, a modern playful spirit, and a harmonious color palette.